MARKETING AND MEDIA FOR THE LIVE BROADCAST INDUSTRY
YPE is the go-to marketing and media partner for lawncare and landscaping businesses seeking to grow their customer base, showcase quality work, and stand out in competitive local markets. Our comprehensive marketing and media services help lawncare professionals present their services clearly, build trust with homeowners and commercial clients, and drive consistent visibility through high-quality visual storytelling.
CREATIVE
VIDEO PRODUCTION
Live video is a powerful way to deliver real-time information, engage audiences, and extend reach. YPE provides the expertise, equipment, and crews needed to execute live broadcasts smoothly across platforms.
GENERAL VIDEO
Versatile video content used for recaps, highlights, post-event summaries, or internal review following live broadcasts.
TV COMMERCIAL
Broadcast-ready promotional content created to support awareness campaigns, upcoming broadcasts, or related initiatives across television and streaming platforms.
SOCIAL/REELS
Short-form videos designed for platforms such as TikTok, Instagram Reels, and YouTube Shorts. These videos highlight lawn transformations, maintenance tips, before-and-after visuals, and behind-the-scenes moments.
ENGAGING IMAGES
Capturing the energy, precision, and coordination behind live production.
Live event and broadcast photography
Team and equipment imagery
Control room and setup photography
Live broadcast branding and promotional images
COMPLETE MARKETING
SOLUTIONS FOR THE LIVE BROADCASTING INDUSTRY
WEBSITE
Creation and/or management of website to showcase the department's brand and message.
CONTENT CREATION
Developing engaging content, graphic design, blogs, video, brochures, and more to showcase the department's brand.
SOCIAL MEDIA
Optimizing the department's online presence and widening the target audience through Facebook, Instagram, Twitter, TikTok, LinkedIn, and Youtube
BRANDING
Intentional branding will allow efforts to maintain a consistent look and feel. This process will involve establishing a branding guide and isolating a specific theme.
DIGITAL MARKETING
Targeted marketing through ads, geofencing, geotargeting, over the top (OTT), and more to put the department right in front of the community.
CONSULTING
This initiative will be constructed around planning that gives the department the most visibility and engagement for the community.