MARKETING AND MEDIA FOR AUTHORS
YPE supports authors with comprehensive media and marketing strategies designed to elevate both the author and their work. Our services include cinematic video production highlighting the author and their material, livestreaming for virtual book launches, professional photography to support the author’s brand, social media management and content creation, custom website development, and full audiobook production. YPE provides authors with an integrated, end-to-end media solution to expand visibility, engage audiences, and drive book sales.
TRANSFORMATIVE
VIDEO PRODUCTION
Video production is a powerful way for authors to connect with their target reading audience, bringing their story, voice, and message to life beyond the page.
​TESTIMONIAL VIDEO
Lean on the influence of your readers to discuss your book or publication. This is the best form of video to inspire new people to explore your brand.
GENERAL VIDEO
This video can be used for promotional purposes, during events, and for presentations to showcase the publication.
TV COMMERCIAL
Showcases your brand in a "ready for TV" format.
SOCIAL/REELS
Videos specifically designed for social media (TikTok, Instagram, Youtube Shorts)
VIRTUAL BOOK RELEASE
Release your book to the world via social media in a live book release. Invite guest (virtually) from anywhere!
ENGAGING IMAGES
Professional images will create visual engagement for exploring the brand.
COMPLETE MARKETING
SOLUTIONS FOR AUTHORS
WEBSITE
Creation and/or management of website to showcase the author's brand and message.
CONTENT CREATION
Developing engaging content, graphic design, blogs, video, brochures, and more to showcase the author's brand.
SOCIAL MEDIA
Optimizing the author brand's online presence and widening the target audience through Facebook, Instagram, Twitter, TikTok, LinkedIn, and Youtube
BRANDING
Intentional branding will allow efforts to maintain a consistent look and feel. This process will involve establishing a branding guide and isolating a specific theme.
DIGITAL MARKETING
Targeted marketing through ads, geofencing, geotargeting, over the top (OTT), and more to put the brand right in front of potential readers.
CONSULTING
This initiative will be constructed around planning that gives the author the most visibility and engagement to increase the number of readers.